Budweiser - Tet Season 2022
Visual Elements & Packaging Design
In the Tet Vietnam season, we had the opportunity to collaborate with Agency Dentsu Redder to create a system of identity elements for the Budweiser - Tet Season 2022, which are applied on Budweiser's Tet campaign concept and packaging system for Tet Vietnam, with the tagline
"Nổi Trống Khởi Đầu - Năm Mới Khởi Sắc".
"Lộc Đỏ" Element - The Signature Icon of Budweiser in Tet Season
Credits:
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Client: Budweiser
Agency: Dentsu Redder
Creative Partner: InSpace Creative
Scope of Work: Tet Visual Elements & Packaging Design
Creative Team: Sanh Nguyen, Duy Trinh, Nhi Tuong, Huy Pham, Huy Vo, Trang Ho
Photography: 1990 Studio
Published: 2021
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Thank you for your time.
